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Google Insights is an excellent tool since it allows me to see what particular type of product or “trend” is hot in any part of the country.


So for example, if I wanted to see what was being searched for under “Products” over the last 30 days or 12 months then I simply filter out the relevant category.


 

So for example, if I was to focus on the “Beauty & Personal Care” category then I simply click the search button.


We can see a breakdown as to the types of products that are being searched for right now (over the last 30 days).

 

 

We can clearly see here that products such as “makeup” and “perfume” are very hot right now.

 

The women’s market is worth billions and billions of dollars and it is no surprise that these products are getting a lot of searches.

 

Another category I tend to focus on in Google Insights is the “shopping” category.


 

We can see here that stuff like “dresses” and “shoes” are getting a ton of searches right now on Google and people are always looking to buy these products.


It does not matter really as to the type of Facebook page you create. However, you should focus on creating a page that would able to attract a lot of visitors in a short space of time when you go about creating your Facebook campaign.


For example, take a look at the searches from the sub continental countries.


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